The Trump family is deepening its involvement in the cryptocurrency sector, this time venturing into Bitcoin mining. Eric Trump and Donald Trump Jr. have announced their investment in American Bitcoin, a new mining company formed through the merger of Hut 8 and American Data Centers.

This move marks the third major crypto-related business the Trump family has launched in the past year, further cementing their shift from crypto skepticism to full-fledged industry players.

Trump Sons Enter Bitcoin Mining

Eric and Donald Trump Jr. are investing in American Bitcoin, which will focus on mining Bitcoin and building a substantial crypto stockpile. The project emerged from a February 2025 initiative by Dominari Holdings, originally aimed at AI computing infrastructure. However, the Trump-backed venture is now solely dedicated to Bitcoin mining.

Hut 8, a publicly traded mining company, will control 80% of the venture, while American Data Centers, backed by the Trump sons, will hold the remaining 20%. Eric Trump has also been named Chief Strategy Officer of the new company.

From Crypto Skeptics to Industry Leaders

Just four years ago, Donald Trump dismissed Bitcoin as a “scam”. Now, he promises to transform the U.S. into the “crypto capital of the planet”. This shift became evident with the launch of World Liberty Financial (WLFI)—a Trump-backed DeFi venture that raised $590 million—as well as the creation of Trump-branded memecoins.

The new Bitcoin mining venture solidifies the Trump family’s pivot to crypto entrepreneurship, positioning them at the heart of both DeFi and mining sectors.

Bitcoin Mining: A Controversial Industry

Bitcoin mining has long been criticized for its high energy consumption and environmental impact. Large-scale miners like Hut 8 operate energy-intensive data centers that keep Bitcoin’s blockchain running.

These massive computing operations have triggered backlash from environmental groups and local communities due to high electricity usage and noise pollution. Despite this, the Trump-backed firm is betting big on mining, believing it presents a lucrative financial opportunity beyond simply buying Bitcoin.

A Bold Crypto Play or a Political Risk?

While the Trump family’s deepening ties to crypto highlight their business ambitions, they also raise ethical concerns. Since returning to the White House, Trump has relaxed crypto regulations and proposed a government Bitcoin reserve, leading critics to question potential conflicts of interest.

With American Bitcoin now part of their expanding crypto empire, the Trump family is positioning itself as a major force in the industry. Whether this move represents genuine innovation or politically charged financial maneuvering remains to be seen.